Once you’ve found a way to generate leads for your business, you’ll need to devise a lead nurturing strategy and set up lead nurturing campaigns to guide your leads down the sales funnel.
7% of all ecommerce transactions are driven through email. Email drives more conversions than any other marketing channel and provides the highest ROI out of all digital marketing channels.
Ecommerce email campaigns can substantially increase your online store’s bottom line. There are ten different types of email campaigns you should be sending to your customers on a regular basis.